Freddy Fazbear’s Pizza, the restaurant at the center of the Five Nights at Freddy’s games, is being built for real. American Dream in East Rutherford, New Jersey, announced it will open the location in 2027, developed in collaboration with ScottGames.
American Dream calls it “the world’s first permanent immersive restaurant experience,” and describes it as “a functional reimagining of Freddy Fazbear’s Pizza, designed to immerse guests in the world of the iconic franchise.”
What Is Inside
Per the announcement, guests will be able to:
- Dine at Freddy Fazbear’s Pizza
- Play arcade games
- Experience animatronic stage shows featuring Freddy and the Fazbear Band
- Visit Foxy’s Pirate Cove
- “Step behind the curtain for immersive multiplayer survival-horror experiences”
That last line is the one that separates this from a themed restaurant. American Dream has not described how those experiences work.
No Opening Date, No Ticket Prices
American Dream says “additional details, including the official opening date and ticketing information, will be announced at a later date.” No month, no pricing, and no size have been given.
Universal Already Built Freddy Fazbear’s Pizza Twice
A walk-through Fazbear’s is not a new idea, only a permanent one. Universal Orlando debuted Five Nights at Freddy’s as a Halloween Horror Nights 34 maze in 2024, and Universal Studios Hollywood ran Freddy Fazbear’s Pizza Place as a marquee HHN maze in 2025, the same year Universal put Freddy front and center at Midsummer Scream in Long Beach. Between the two events, guests walked through a Fazbear’s Pizza with animatronic scares of the four core characters.
Spirit Halloween followed the same demand home. Its first life-size Freddy animatronic costs $499.99 and is sold in stores only, with no online listing and no shipping.
Both of those were seasonal. American Dream’s is meant to stay open.
About the Games
Five Nights at Freddy’s is a horror video game series in which the player works night shifts at a pizza restaurant where the animatronic characters move after hours. The first game released in 2014, and Freddy Fazbear’s Pizza has existed only inside it since.
More Five Nights at Freddy’s Coverage From HAN
- How Much Is the Freddy Fazbear Animatronic? $499.99 in Stores
- Spirit Halloween’s First-Ever Freddy Fazbear Animatronic Is Real
- Poppy Playtime Owns Halloween 2026: Huggy Wuggy and CatNap Animatronics
Details per American Dream’s announcement. We will update as the opening date and ticketing are announced.
