New Hampshire Has More Spirit Halloween Stores Per Person Than Any State

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Spirit Halloween 2026 graphic reading New Hampshire wins, with the Spirit Halloween reaper logo

New Hampshire has 7.86 Spirit Halloween stores per million residents, more than any other state in America. California, which has the most stores of anywhere by a wide margin, ranks 20th.

Raw store counts just track population. Eleven stores in New Hampshire hits harder than 142 in California, and the per-person view is where the map gets interesting.

Chart of Spirit Halloween stores per million residents by state, led by New Hampshire at 7.86, Arizona at 6.11 and Delaware at 5.88
Stores per million residents, top 10 states. Data: Spirit Halloween store locator, July 29, 2026.

The top 10

Rank State Stores per million Stores
1 New Hampshire 7.86 11
2 Arizona 6.11 45
3 Delaware 5.88 6
4 Colorado 5.82 34
5 Idaho 5.67 11
6 Oklahoma 5.47 22
7 Alaska 5.46 4
8 Washington 5.39 42
9 North Dakota 5.13 4
10 Utah 5.03 17

Arizona is the one that survives both tests. It is second per person and eighth by raw count, with 45 stores. Nowhere else manages that.

The big states are middle of the pack

State Stores Rank by count Rank per person
California 142 1st 20th
Texas 106 2nd 21st
Florida 93 3rd 16th
New York 75 4th 18th

California has more than three times as many Spirit Halloween stores as Arizona and still comes out worse per person. It has 142 stores spread across 106 different cities. Arizona has 45 across just 20, and Phoenix and Tucson hold 16 of them between them.

The bottom of the list

Montana is last in America with 0.89 stores per million, a single store for a state of 1.1 million people.

State Stores per million Stores
Montana 0.89 1
Nebraska 1.52 3
Vermont 1.55 1
Wyoming 1.72 1
Kansas 2.04 6
Mississippi 2.04 6

Every state gets at least one. Montana, Vermont and Wyoming get exactly one each.

Every state, ranked

Rank State Stores per million Stores Population
1 New Hampshire 7.86 11 1.4M
2 Arizona 6.11 45 7.4M
3 Delaware 5.88 6 1.0M
4 Colorado 5.82 34 5.8M
5 Idaho 5.67 11 1.9M
6 Oklahoma 5.47 22 4.0M
7 Alaska 5.46 4 0.7M
8 Washington 5.39 42 7.8M
9 North Dakota 5.13 4 0.8M
10 Utah 5.03 17 3.4M
11 Pennsylvania 4.70 61 13.0M
12 Ohio 4.66 55 11.8M
13 Massachusetts 4.58 32 7.0M
14 Oregon 4.48 19 4.2M
15 Connecticut 4.41 16 3.6M
16 Florida 4.18 93 22.2M
17 Illinois 3.90 49 12.6M
18 New York 3.81 75 19.7M
19 Missouri 3.72 23 6.2M
20 California 3.64 142 39.0M
21 Texas 3.53 106 30.0M
22 New Jersey 3.46 32 9.3M
23 Michigan 3.39 34 10.0M
24 Indiana 3.37 23 6.8M
25 New Mexico 3.32 7 2.1M
26 Wisconsin 3.23 19 5.9M
27 Virginia 3.11 27 8.7M
28 Kentucky 3.10 14 4.5M
29 Minnesota 2.97 17 5.7M
30 Maryland 2.92 18 6.2M
31 Maine 2.88 4 1.4M
32 Nevada 2.83 9 3.2M
33 Iowa 2.81 9 3.2M
34 West Virginia 2.81 5 1.8M
35 Hawaii 2.78 4 1.4M
36 Rhode Island 2.75 3 1.1M
37 Louisiana 2.61 12 4.6M
38 Alabama 2.56 13 5.1M
39 Tennessee 2.55 18 7.0M
40 North Carolina 2.52 27 10.7M
41 South Carolina 2.46 13 5.3M
42 Arkansas 2.30 7 3.0M
43 Georgia 2.29 25 10.9M
44 South Dakota 2.20 2 0.9M
45 Mississippi 2.04 6 2.9M
46 Kansas 2.04 6 2.9M
47 Wyoming 1.72 1 0.6M
48 Vermont 1.55 1 0.6M
49 Nebraska 1.52 3 2.0M
50 Montana 0.89 1 1.1M

How we counted

We read all 1,299 Spirit Halloween locations listed on the company’s store locator on July 29, 2026, and divided each state’s store count by its population.

Two caveats. This is a single-day snapshot taken hours after the locator went live, and Spirit says it is opening 1,575 stores this season, so the rankings will shift as the map fills in through August. And Spirit puts stores where it can lease space cheaply and quickly, so a high per-person figure says as much about a state’s vacant retail as it does about how much anyone there likes Halloween.

More 2026 Spirit Halloween coverage from HAN

Based on a Haunted Attraction Network review of all 1,299 Spirit Halloween locations listed on the company’s store locator on July 29, 2026. Population figures are US Census Bureau estimates. Counts are a snapshot and will change as Spirit adds locations through August.

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Author picture

Philip Hernandez

Philip Hernandez is editor of Haunted Attraction Network and Seasonal Entertainment Source. He’s covered themed entertainment for decades through HAN, Green Tagged podcast, and is a regular contributor to InPark Magazine, Attractions Magazine, and InterPark Magazine. Philip produces the annual OSCARES Halloween Industry Awards and serves on the IAAPA Brass Ring Live Entertainment Task Force.

View all posts by Philip Hernandez

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