The $39.95 Snoopy Glass Cold Cup, the piece Starbucks led with in its new Peanuts fall collection, sold out at many U.S. stores on its Sept. 15 launch day and is now reselling for well above retail. With limited quantities per store and a two-per-customer cap, shoppers lined up before dawn, and by that afternoon the cup was hard to find.
For Starbucks’ fall and Halloween menus, and every other chain’s, see our Fall and Halloween Fast Food 2026 guide.
The Snoopy cup sold out fast
Reports of the sellout were national. Bloomberg, The Independent, and local TV stations in Dallas and San Antonio covered launch-day lines and empty shelves, and Bloomberg noted that “Starbucks Snoopy” was among the top U.S. Google searches in the 24 hours around the drop. HAN saw the same thing firsthand. As of Sept. 17, the Peanuts collection was sold out at both Starbucks stores we checked in the Santa Clarita area of Los Angeles County, where a printed sign read “The Peanuts + Starbucks collection is SOLD OUT at this coffeehouse” and staff said it went almost immediately. Starbucks has not announced a restock, and the collection was sold while supplies last.
What the cup is reselling for
The Snoopy cup moved onto the resale market almost as fast as it left shelves. On eBay, authentic 2026 cups were listed from about $40 to $90 as of Sept. 17, with individual sellers showing hundreds of completed sales. Around Los Angeles, Facebook Marketplace listings ran from about $50 to $125, some marked down from higher opening asks. Bloomberg reported the cup reselling for as much as $200 on StockX, roughly five times its $39.95 retail price.
None of this is new for Starbucks. Its 2025 holiday Bearista glass cup sold out within hours and drew the same kind of resale markups, part of what Bloomberg described as a merchandise-driven push to bring customers into stores. The scramble echoes other viral collectibles we have covered this season, from Spirit Halloween’s Freddy Fazbear animatronic, which drew resale asks in the thousands, to its Pennywise animatronic that sold out online and the Jellycat Halloween plush already going out of stock.
What’s in the Peanuts collection
Starbucks is teaming with Peanuts for a fall merchandise collection, and it landed in coffeehouses Sept. 15. The 10-piece limited-edition line is inspired by “It’s the Great Pumpkin, Charlie Brown,” timed to the special’s 60th anniversary, and it runs from a $14.95 enamel pin set up to a $39.95 Snoopy glass cold cup that comes with a two-per-customer limit. It is a global drop, reaching participating stores across the United States, Canada, Latin America and the Caribbean, Europe, the Middle East, Africa, and Asia Pacific while supplies last.
Peanuts is having a fall moment across brands this year. Conagra just put Snoopy and the gang on a run of Duncan Hines and Swiss Miss baking mixes, including a Great Pumpkin Bundt cake that nods to the same TV special. The Starbucks collection is the drinkware entry in that wave, and it arrives alongside the season’s other spooky-and-fall cups we are tracking in our Halloween drinkware roundup. Starbucks is also dropping a black cat Halloween collection the same day, with a glow-in-the-dark cold cup, a Bearista plush, and a Black Cat Frappuccino to follow October 22.
The Snoopy glass cold cup, and why it has a limit
The piece Starbucks is leading with is the Snoopy Glass Cold Cup ($39.95), a glass shaped like Snoopy in a pumpkin-colored knit hat and a green scarf, finished with a Woodstock straw topper. It is the only item in the collection with a purchase cap: two per customer, the kind of limit Starbucks sets on the pieces it expects to move fastest. Dana Pellicano, senior vice president of Global Product Experience at Starbucks, singled it out:
“The return of Pumpkin Spice Latte and ‘It’s the Great Pumpkin, Charlie Brown’ are both enduring signs that fall has arrived. This collaboration brings those traditions together in a collection designed to celebrate the joy of the season, and we’re excited to share it with our customers. The Snoopy glass cold cup is a special addition to the collection, one that is sure to become a cherished keepsake for Starbucks and Peanuts fans alike.”
The rest of the drinkware
Five more cups fill out the drinkware, each with a different Peanuts scene.
The Stainless Steel Cold Cup ($32.95) shows Lucy and Snoopy sharing a coffee moment.
The Great Pumpkin Tumbler ($32.95) carries whimsical Snoopy and Woodstock artwork drawn from the Halloween special.
The 24-ounce Cold Cup ($27.95), the cheapest of the cups, puts Snoopy, the Great Pumpkin, and fall imagery on clear plastic with a Snoopy and Woodstock straw topper.
The 14-ounce Ceramic Mug ($29.95) shows the full Peanuts gang and reveals a surprise Snoopy at the bottom with every sip.
The 16-ounce Stainless Steel Tumbler ($32.95) adds a Woodstock charm and a dancing Snoopy.
The plush, the tote, the charm, and the pins
The collection is not only cups. It also includes a Snoopy Plush ($34.95), a Mini Tote ($29.95), a Bag Charm ($16.95), and an Enamel Pin Set ($14.95), the last of which is the cheapest way into the collection.
When and where to get it
The collection launches Sept. 15 and will be available while supplies last at participating Starbucks coffeehouses, timed to arrive with Pumpkin Spice Latte season. Lisa Silverman Meyers, senior vice president, International, at Peanuts Worldwide, framed the timing:
“Like Linus, I eagerly await the coming of The Great Pumpkin this time every year. And as a Pumpkin Spice Latte fan (oatmilk, whipped cream), I am so delighted to again be working with the wonderful people of Starbucks to bring this program to life.”
That “again” is the tell: this is not the first Starbucks and Peanuts tie-in, and it is the second big licensed Starbucks drinkware release of the season, after the Disney and Starbucks tumbler, bottle, and mug sold at the parks.
